Where portfolio students talk.

Monday, July 2, 2007

Lost in Translation

This was made by Mihnea Gheorghiu, Voldemars Dudums and Alex Daff from Miami Ad School in Hamburg. Clearly there's something lost in translation here, because there's either very little punch--or a confusing slap in the face with this headline driven campaign.

My question is, how does international experience (especially as a writer) work? Do you really have to mostly shoot straight from visual solutions? Really learn the language? What's funny in English, isn't always what's funny in Japanese, or French or Portuguese. But I myself, would be very interested in working abroad--and I wonder how viable this is in a country whose language is foreign to me. Thoughts?

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